What we collect, why, and how to control it.

Overview

Silicon Alley Sports (“SAS,” “we,” “us”) is a community of founders, executives, and operators in the New York technology ecosystem. We run sporting events, publish a newsletter, and tell each other’s stories through The Lineup. This policy explains what personal information we collect when you participate, how we use it, who we share it with, and how to control it.

This policy applies to playwelldogood.com and any related SAS-operated services. It does not cover third-party sites we link to.

What we collect

The information we hold falls into a few categories.

When you register for an event

We collect first name, last name, email address, phone number, company, title, and LinkedIn URL. Depending on the ticket type, we may also ask for shirt size, dietary restrictions, golf-score range, pickleball flight, and answers to optional Lineup questions (favorite NY team, favorite SAS activity, your years in SAS, fun-question answers, and so on). Payment is processed by Stripe; we receive a payment-status record and the amount paid, but we never see or store your full card number.

When you fill in your Lineup card

We store the bio you write or accept, any photo you upload, and your answers to the per-event Lineup questions. We may pre-fill a starter bio based on publicly available information. You can edit or remove anything on your card at any time.

When you subscribe to the newsletter or join a waitlist

We collect your email address and the source of the signup (footer, homepage, a community RSVP page, etc.). For RSVPs to community events, we also collect first name and last name.

Automatically

When you visit our site we receive standard request information from Vercel, our hosting provider — IP address, browser, referring URL, timestamp. We use this for security (rate-limiting abusive requests) and operational diagnostics. We do not build advertising profiles from it.

How we use it

• Run the events you signed up for — confirmations, reminders, on-site logistics, food/shirt counts, group pairings, check-in.
• Operate The Lineup — publish your card to other paid attendees of the same event so the community can meet each other.
• Communicate with you — transactional emails (receipts, event reminders, refund confirmations) and, if you’ve opted in, the SAS newsletter and event-announcement emails.
• Improve the platform — debug issues, prevent abuse, understand which events resonate.
• Honor charitable commitments — track raffle and cheerleader donations so we can pass 100% of those proceeds to our Impact Partner.

Who we share it with

We share personal information only as needed to operate SAS. We do not sell your data, and we do not let advertisers target you based on it.

Sub-processors (services we rely on to run the platform)

• Stripe — payment processing, refunds, and tax reporting.
• Resend — transactional and newsletter email delivery.
• Vercel — application hosting, request logs, and analytics.
• Neon — managed PostgreSQL database for our records.
• UploadThing — storage for any photo you upload to your Lineup card.
• LinkedIn — when you provide a LinkedIn URL, we may fetch your public profile photo to seed your Lineup card. You can replace it any time.

Each sub-processor receives only the data they need to perform their function, and each is independently committed to handling personal information securely.

Supporters and Advisory Board

We may share your first name, last name, and company with the supporters and advisory board members listed on our event pages, so they have context about who is in the room. We do not share your email address, phone number, or any other contact information with supporters or advisory board members. If a supporter wants to reach you, they do it on the event floor, the same as any other attendee.

Impact Partner

We share aggregate fundraising totals (e.g. total raised through the Do Good Raffle) with our annual Impact Partner. We do not share individual donor or attendee information with them unless you explicitly ask us to.

When required by law

If we receive a valid legal request — court order, subpoena, government demand — we will comply with it. We will push back on overbroad requests and notify you when we are legally permitted to do so.

Your rights and choices

You have the right to access, correct, or delete the personal information we hold about you. To exercise any of these rights, email dh@siliconalleysports.com and we’ll respond within 30 days.

• Newsletter opt-out — every newsletter email includes an unsubscribe link, or email us and we’ll remove you immediately.
• Lineup card edits — visit your profile link (sent via email) at any time to edit or remove anything on your card.
• Account deletion — email us and we will remove your personal information from our active records, retaining only what we are legally required to keep (e.g. tax-related Stripe records).
• Refund of a ticket — see the cancellation terms in your registration confirmation email; refunds are handled through Stripe.

California, EEA, and UK residents have additional rights under CCPA and GDPR (data portability, the right to object to certain processing, etc.). The same email address handles those requests.

How long we keep data

We retain registration and Lineup data indefinitely as part of the SAS community archive — past attendees are part of how the community grows. You can request deletion at any time using the contact below. Some records (payment receipts, tax-relevant data held by Stripe) we are required to keep for the periods set by applicable law.

Children

SAS events and this site are intended for adults aged 18 and over. We do not knowingly collect personal information from anyone under 18. If you believe a minor has submitted information to us, email us and we’ll delete it.

Cookies and tracking

We use a small number of first-party cookies for essential operations: keeping admins signed in, completing checkouts, and remembering simple UI state. We do not use third-party advertising or cross-site tracking cookies. Stripe sets its own cookies during checkout; see stripe.com/privacy.

Security

All data in transit between your browser and our servers is encrypted via TLS. Payments are processed by Stripe, which is PCI-DSS compliant; we never receive or store full card numbers. Database access is restricted to a small number of administrators, and admin sessions are protected by authentication. No system is perfectly secure; if we ever experience a breach affecting your data, we will notify you promptly and follow the applicable notification laws.

Changes to this policy

When we make material changes, we will update the “Last updated” date at the top of this page and, for significant changes, notify subscribers by email. Your continued use of the site after a change constitutes acceptance of the updated policy.

Contact

Questions, requests, or anything we should know about?

dh@siliconalleysports.com

Play well, do good.
Darren H + Silicon Alley Sports Advisory Board